Functional textile products not only play an important role in people’s livelihood industries such as medical and health care, safety protection, environmental protection, and infrastructure construction, but are also an important support for national strategic security such as aerospace and national defense industries. The development of functional textile products And application has become the general trend of China’s textile and apparel industry.
Recently, the “Functional Product Development and Innovative Application Practical Class” of Keqiao Tiantian Fashion-Fashion Exchange Event was held at the International Fabric Purchasing Center of China Textile City. Three fabric product development experts shared topics around functional product market trends, product design, and material applications, helping textile city companies clarify the development direction of functional fabric products and innovative ways to increase product added value.
Interpretation of fashion trends focusing on environmentally friendly fibers
From Shaoxing Xuanyan Textile Co., Ltd., Shaoxing Jujia Textile Co., Ltd., Shaoxing Fengwang Textile Co., Ltd., Shaoxing Dianyun Textile Co., Ltd., Nearly 60 representatives from Shaoxing Kaiming Textile Co., Ltd. and other enterprises participated in the event.
In the report “Analysis of Development Direction of Functional Textiles”, Zhang Man, project manager of the Science and Technology Information Department of China Textile Information Center, interpreted new market trends through a detailed analysis of current mainstream consumer demand and clothing brand trends. , helping companies capture fashion trends and consumer demand trends. Based on the excellent product development cases of the China International Fabric Design Competition, she also proposed hot development directions for functional textiles such as antibacterial, cooling, sun protection, moisture absorption and quick drying.
Dengfeng, the general technical supervisor of Wuxi Hongdou Sports Technology Co., Ltd., analyzed the functions from the four dimensions of bio-based, cooling function, far-infrared function, and plant dyeing in the report “Sharing New Product of Functional Fabric Sports Series” Key technologies for sexual sports fabrics. At the same time, he took the innovative highlights of Hongdou sports products as an example to explain the cutting-edge design concepts and diversified functional applications of the products, providing fabric companies with new ideas for upgrading functional textiles.
“Through sustainable textile technology processing, the new generation of biodegradable polyester fiber has more efficient degradation efficiency. Technologies such as special-shaped cross-section, functional modification, and nano-injection will give the fiber more functions and make the product more efficient. It is suitable for a variety of application scenarios and meets the ultimate functional needs of different customers.” In the sharing of “Application Prospects of Eco-friendly Fibers”, Qiao Zhi, general manager of Jiangsu Dianheng Composite Materials Co., Ltd., discussed functional environmental protection based on product cases Innovative R&D path for polyester fiber.
Clearly identify development directions and seize market opportunities
This event takes “functionality” as the entry point to analyze the market trends, consumer pain points, and product development directions of functional textile products. , environmentally friendly fiber innovative applications and other dimensions were interpreted in depth. Through this rare learning opportunity, Keqiao Fabric Enterprises gained a new understanding of the innovative application of functional products, enriched innovative ideas and broadened product development paths.
“Understanding the development trend of functional textile products can help companies seize market opportunities and accelerate the development of functional products.” “Lianben Textile” is a company that specializes in antibacterial, cooling, moisture-wicking, and Company manager Cao Haixiang, a company that manufactures flame-retardant and other functional fabrics, said that they will make targeted adjustments to their product structure based on lecturer Zhang Man’s summary of market trends and increase the development of outdoor fabrics and yoga fabrics.
“Since the epidemic, people’s awareness of health and environmental protection has gradually increased, and they have put forward higher requirements for the functionality of clothing.” Tan Ling, a salesperson at Shaoxing Shilu Import and Export Co., Ltd., said that experts’ explanations It is very in line with the company’s needs for developing functional recycled fabrics. Contact information has been exchanged with experts to facilitate further docking and communication in the future. Zhou Jun, sales manager of “Kaiya Textile”, also gained a lot. “The new fiber mentioned by lecturer Qiao Zhi can be used in the company’s new products. Thank you to the organizer for the exchange opportunity, which allows us to connect the upstream and downstream of the industrial chain and realize Mutual benefit and win-win results.”
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